Work Type: Ongoing - Full-time
Salary: $100,894 - $114,476
Grade: VPS 4
Occupation: Communications, marketing and media
Location: Melbourne - CBD and Inner Metro suburbs
Reference: VG/1953173
About the role:
The Social Content Producer brings the Department of Health's stories, priorities and public health messages to life through creative, engaging and social-first content.
Working across the department's social media channels, the role proactively identifies fresh, innovative and culturally relevant opportunities to connect with audiences, while responding creatively to content briefs and emerging priorities.
The role creates and coordinates content that turns complex information into clear, compelling stories designed for social, extending key messages through platform-native formats and creative storytelling. They provide specialist advice on the social execution of departmental campaigns and priorities, and champion creativity, experimentation, best practice and meaningful audience connection across the department's social presence.
About us:
At the Victorian Department of Health we want a future where Victorians are the healthiest people in the world. A Victoria where our children and people thrive, our workplaces are productive and safe, and our communities are more connected.
We see it as our job to support Victorians to stay healthy and safe. And to deliver a world-class healthcare system that ensures every single Victorian can access safe, quality care that leads to better health outcomes for all.
About you:
Main Accountabilities:
You're a creative thinker who understands what makes people stop scrolling, pay attention and engage.
You're curious about culture, trends and how people communicate online, with a strong instinct for turning complex information into content that feels clear, human and made for social.
You're comfortable taking a brief and bringing your own creative thinking to it, but you're just as likely to spot an opportunity and pitch an idea yourself. You understand that great social content isn't simply about publishing information. It's about finding the right idea, format and story for the audience.
You'll bring:
What we offer:
How to apply:
Applications should include a resume and a cover letter. Click the ‘Apply' button to view further information about the role including key contact details and the advertisement closing date.
We are committed to developing and supporting a workforce that is well equipped and highly motivated to provide responsive and quality services to all Victorians. We continue to build an inclusive workplace that embraces diversity of backgrounds and differences to realise the potential of our employees for innovation and delivering ser vices aimed at enhancing the lives of all Victorians. All roles can be worked flexibly and we encourage applications from Aboriginal people, people with disability, LGBTIQ+ and people from culturally diverse backgrounds. Please contact us if you require any adjustments to participate in the recruitment process at [email protected]. For more information on our commitment to inclusion and diversity see inclusion and diversity at the Department of Health.
If you have any queries in relation to participation in recruitment processes at Health, or experience any issues in applying, please feel free to email [email protected]. Please note that unsolicited applications from third parties cannot be accepted. If you have questions regarding the role, please message the contact person listed on the advertisement directly.
Preferred applicants may be required to complete a police check and other pre-employment checks. Information provided will be treated in line with our Privacy Policy.