Overview
Work Type: Fixed-term - Full-time
Salary: Salary not specified
Grade: Grade in advertisement
Occupation: Communications, marketing and media
Location: Barwon South West - Greater Geelong
Reference: VG/5989
The Media Advisor is a key role responsible for delivering effective proactive media activities and reactive media advice to support WorkSafe’s strategic objectives. The Media Advisor also supports the broader Communications and External Affairs teams to deliver effective government relations, stakeholder relations and corporate communications activities.
- $124,535.00 per annum + 12% superannuation
- Full time, fixed term position until 12/03/2027 (parental leave)
- Wadawurrung / Geelong based role (hybrid – 3 days a week in office)
About the opportunity
The Media Advisor is a key role responsible for delivering effective proactive media activities and reactive media advice to support WorkSafe's strategic objectives. The Media Advisor also supports the broader Communications and External Affairs teams to deliver effective government relations, stakeholder relations and corporate communications activities.
Key accountabilities include:
- Assist with the implementation of WorkSafe's media strategy.
- Develop, implement and evaluate media plans to support business initiatives, collaborating with teams across the organisation to achieve successful outcomes.
- Undertake media activities such as the drafting of press releases and other content, ensuring key messages are consistent with WorkSafe's business objectives while demonstrating an in-depth understanding of relevant issues and their impact.
- Generate relevant coverage in print, broadcast and online media while building and maintaining strong relationships with journalists.
- Provide proactive and reactive strategic and tactical advice on media issues to internal stakeholders, identifying and managing reputational risks and opportunities.
- Respond to media inquiries, issues and data requests by liaising with all levels of the organisation to ensure information is accurate and appropriate.
- Assist in the planning and delivery of media events and opportunities that support the strategic objectives of WorkSafe and the office of the Minister for WorkSafe.
- Play a role in the monitoring of print, electronic and social media and the provision of media analysis.
About you
You are a collaborative and adaptable communications professional who can build strong stakeholder relationships, exercise sound judgement and deliver high-quality outcomes in a fast-paced environment. You are an effective communicator with excellent attention to detail and the ability to navigate changing priorities while managing reputational opportunities and risks.
Additionally, you will possess the following skills and experience:
- Solid understanding of the Victorian media landscape and media operations, gained through experience working in, or closely with, news media.
- Demonstrated ability to plan and generate proactive media coverage, either as a journalist or communications professional.
- Ability to communicate effectively and liaise in a professional manner with internal and external stakeholders.
- Very strong written and verbal communication skills, including the ability to quickly transform complex ideas into clear public messages.
- Experience working with or knowledge of Government organisations.
- Some travel, weekend and after-hours work may be required.
- Tertiary qualification in journalism, communications or public relations (highly desired).
Applications close 11pm Monday 12 October 2026. Click the link to apply, and join us in making a difference to Victorian lives.